How to Sustain Business Relationships in the New Year
How do we sustain business relationships? With fast-paced technological advancement and endless online resources available to us, there can no longer be a straightforward answer. Making sales phone calls and conducting in-person meetings is outdated. Because today, people can make connections without ever having to meet face-to-face. This is both beneficial and challenging for business owners when it comes to forming and sustaining business relationships in a rather saturated market.
But, all hope is not lost. Treating your business relationships similarly to how you would treat a friendship is a solid step toward building lasting partnerships. In a ‘copy and paste’ business world, your customers, partners, and even your suppliers are looking for a brand that shows integrity, trustworthiness, and altruism. And, with years of experience on our resume, we know that sending business gifts is one of the best ways to do so. Let us offer you our expertise as we discuss how you can stand out amongst the corporate crowd and sustain your crucial business relationships in the new year.

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Alex is a hopeless romantic who was supposed to be born in Italy (her dream destination), but proud to be South African nonetheless. She lives by her heart, and, consequentially, leaves a little bit of herself in everything she writes. She wholeheartedly believes that mermaids (and fairies) exist and is deathly afraid of the age ’30’.