5 Gifting Strategies You Need in 2025
By now, gifting strategies should be an integral part of your overall business strategy. Evolving from a simple year-end ritual to a strategic tool for building community and customer loyalty, corporate gifting is the key to strengthening business relationships.
If you want to elevate your gifting strategies this year, our international corporate gifting experts have shared 5 important tips for corporate gifting in 2025. Plus, discover how to send international gift baskets and streamline international corporate gifting campaigns in the new year and beyond!

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Alex is a hopeless romantic who was supposed to be born in Italy (her dream destination), but proud to be South African nonetheless. She lives by her heart, and, consequentially, leaves a little bit of herself in everything she writes. She wholeheartedly believes that mermaids (and fairies) exist and is deathly afraid of the age ’30’.